Blog

The ACA is pleased with the decision announced by the CRTC to allow national advertising on two of CBC’s radio networks, Radio 2 and Espace Musique. For details, view our media release.

Labatt Breweries of Canada took Best of Show at the 9th annual Sponsorship Marketing Awards, winning for a fan-based sponsorship program involving Budweiser and the Winnipeg Jets that exceeded business objectives.

The ACA’s latest Marketer’s Pulse survey suggests Canadian marketers are feeling more optimistic than they were last fall about their business prospects and their consumers’ confidence levels.