People of Colour in Advertising and Marketing (POCAM) are asking those working in the marketing and advertising industry to fill out the second annual Visible & Vocal Study. The aim of the survey is to get an accurate representation of the Black, Indigenous and People of Colour (BIPOC) community in our industry, and what issues they may face.

The survey should take about 10 minutes to complete. The data will be used to describe the demographic/attitudinal makeup of the Canadian POCAM community, and will help with POCAM’s efforts to combat discrimination and racism.

Responses to the questions are anonymous and confidential, and all data will be analyzed in aggregate.

Survey closes January 31, 2022.

Take Survey

Watch a presentation of the 2020 study results.