Blog

A YouTube user you’ve never heard of may be the perfect pitch person for your brand. Just ask Jonathan Davids, founder of Influicity, a platform that advertisers can use to source, collaborate and run campaigns with social influencers. Just what is an influencer, you ask? They run the gamut from a 20-something who makes DIY-themed […]

With fragmentation impacting the world of ad production, many marketers are grappling with how to get the most out of their ad spend. Jillian Gibbs, CEO and founder of Advertising Production Resources (APR) hosted a webinar this week (available for download for ACA members only) to help marketers navigate this space. Here are the top […]