Tag: Procurement


Forecasting 2017: ‘Media Fever’ Will Continue To Spread

November 30th, 2016 | Stephan Argent, Founder and Principal, Listenmore Inc.

As the industry prepares to turn the page on another year marked by massive change, ACA is asking the experts to predict the trends they think will disrupt 2017. First in this series is Stephan Argent of Argedia Group, with his forecast for agency search management. Well here we are again, that time of year […]

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Getting Through The Impenetrable Wall of Nos

November 16th, 2016 | Donald Lee, MDC Partners

MDC Partners Donald Lee is not new to the Procurement Game, but the 15-year veteran is relatively new to the agency side of the equation. Previously, he wrote about how procurement, the client and the agency can work better together. In this article, he looks at the art of negotiating without leverage. My daughter is a fearless negotiator, […]

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Procurement Perspective: Save Time & Money With Whiteboard Sessions

July 26th, 2016 | Donald Lee, MDC Partners

MDC Partners’ Donald Lee is not new to the Procurement Game, but the 15-year veteran is relatively new to the agency side of the equation. With his first piece for ACA’s blog, Lee aims to start a conversation about how procurement, the client and agency can work better together. I do not believe marketing is […]

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The Procurement Perspective: Influence for a Collaborative Future

January 21st, 2015 | nikkiwallen, Business Manager, MDC Partners

Working under a Chief Procurement Officer (CPO) who has spent the entirety of his career thinking outside the box while keeping progress at full throttle; I would argue that there’s no better motivation day-to-day, than feeding off a committed desire to change the game. The world of advertising has an undeniable draw that brings people […]

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Collaboration is the New Competition

September 28th, 2014 | ACA Team,

By Brett Colbert, Chief Procurement Officer, MDC Partners During my years as procurement professional, I have been asked the same question time and time again – how do you work so well with marketers? Sure, the relationship between procurement and marketing has gotten better over the years. But, let’s put our emotions on the table […]

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Spending money to save it: Procurement paradox or sound strategy?

June 25th, 2014 | ACA Team,

By Nick Thakkar, Director, Strategic Sourcing, MDC Partners Inc. I’ve had the great fortune to work with marketers and procurement practitioners in various capacities. My career started in consulting which gave me an “external” view of some great organizations specific to marketing and procurement and how those functions co-exist. Then I was in the industry, […]

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