Tag: podcast

Podcast advertising: a powerful marketing tool for Canadian brands

March 6th, 2024 | Jeff Ulster, Co-publisher, Canadian Podcast Listener survey; co-founder/VP, The Podcast Exchange (TPX)

Podcast advertising a powerful marketing tool for Canadian brands - ACA blog article featured image

Podcasts are an increasingly valuable channel for brands looking to reach an attractive, hard-to-reach Canadian audience of engaged consumers who are very receptive to advertising.

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How Marketers Can Tap Into The Popularity of Podcasts

April 17th, 2019 | ACA Team,

Podcasts are the talk to the town, and there’s a big opportunity for marketers to connect with audiences in this fast-growing medium. At a recent ACA webinar, Jeff Vidler, president of Audience Insights Inc., shared results from The Canadian Podcast Listener Study 2018, conducted in partnership with Ulster Media with the support of TPX (The […]

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