Tag: Most Influential Brands


The Secret Sauce to Creating an Influential Brand

February 27th, 2020 | jessicayareden, Digital Marketing Manager, ACA

In a packed room of almost 400 marketers at The Globe and Mail Centre in Toronto this month, Steve Levy, COO at Ipsos, unveiled the Most Influential Brands in Canada of 2019.

“They are dominant, persuasive, important and prominent. They go beyond simply being a brand, as they possess the exceptional ability to connect with Canadian consumers,” explained Levy of the brands that made the list.

Now in its 9th year, Ipsos Most Influential Brands study was conducted in 16 countries and evaluated over 100 brands. A representative sample of almost 35,000 people worldwide were polled, with 6,000 of those being Canadian.

Here are the top ten Most Influential Brands in Canada of 2019:

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