Tag: Marcom


The New Rules of Engagement: In Conversation with Geoff Ramsey

October 2nd, 2013 | ACA Team,

By Randy Scotland, ACA When Geoff Ramsey talks, smart marketers listen up ‒ with good reason. With his grip on the latest research trends and best practices, the chairman of eMarketer offers a rich understanding and big-picture perspective of the digital landscape and its impact on marketing and media. In the following interview, Ramsey, who […]

Read More

Rosier Outlook Seen By Marketers

March 8th, 2013 | ACA Team,

The ACA’s latest Marketer’s Pulse survey suggests Canadian marketers are feeling more optimistic than they were last fall about their business prospects and their consumers’ confidence levels.

Read More