Tag: Ivan Pollard
Is Digital Delivering On Its Promise?
May 11th, 2017 | Matthew Chung, Manager, Communications and Content
Has digital delivered on its promise of letting marketers put the right message in front of the right people in less time, while delivering results? It’s a question that Ivan Pollard, SVP Strategic Marketing at the Coca-Cola Company, North America, recently dissected during the Global Marketer Conference in Toronto.
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