Tag: Branded Content
This ain’t your mother’s branded content: the new strategic content marketing engine
July 23rd, 2014 | ACA Team,
By Jennifer Evans, Marketing Futurist Content marketing is an interesting beast on the marketing landscape. On the one hand, branded content is not exactly new – 93% of marketers are using content marketing as a tactic this year, according to Brafton, and for a relatively new discipline that’s a huge adoption number. Marketers will say […]
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