Tag: Ben Kelly
The key to engagement: four tips on making the most of shared media
January 27th, 2014 | ACA Team,
By Ben Kelly, President and Chief Strategy Officer at Niche (Niche) In the media-verse, there have traditionally been 3 media channels: Earned, Paid, and Owned. However, a new media channel has emerged in recent years, called Shared Media, and, while still a fresh and untapped frontier, it has the potential to rival the other media […]
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