Tag: authentic storytelling
Maximizing Your ROI Through Authentic Storytelling
August 18th, 2022 | darrenmcalmont, Manager, Communications & Content, Association of Canadian Advertisers
The foundation of great marketing is storytelling and inclusivity is the heart of telling stories authentically. Telling authentic stories matter — now more than ever — because consumers are inundated daily with ads, but only few have lasting impressions.
Read More