Tag: Advertising production


Pivoting Advertising Production in the Age of COVID

September 22nd, 2020 | Roma Ahi, Vice President of Production, Diamond Marketing Group

Is it just me or has life felt a smidge different lately?

Yes, no matter the industry, everybody has had to adapt to a world dealing with the chaos, confusion and all-around challenges that have come with COVID-19. That’s been particularly true in our industry, where current events have transformed the way we approach production at every single stage.

At first blush, it might seem like COVID safety restrictions might automatically lead to serious budget savings…

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