January 20, 2020: We are happy to report progress in ongoing negotiations with Union Des Artists (UDA) on both the TV/Radio and Internet & New Media (INM) Agreements. Here’s what you need to know. TV/Radio Agreement: New Joint Committee to Begin Work Last March we informed you of the potential of a new bi-partite committee […]Read More
After four years of negotiations, the relationship between advertisers/producers and UDA is evolving and some changes have been made that ensure more efficient work processes for both parties. Please note that all other terms, including fees, remain the same as in the 2015 agreement. These changes will go into effect on February 1, 2020. The […]Read More
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What trends will be shaping the future of marketing in 2020 and the next decade? From ecommerce to demand for personalization and content marketing to health and wellness, attendees will be taken through the top trends impacting Canadian marketing now and in the future.
Attend this executive forum to ensure your marketing initiatives are being informed by these significant trends.Read More
Join Lara Menzies from the Canadian Out of Home Marketing and Measurement Bureau (COMMB) as she presents on out-of-home (OOH) advertising and how it has evolved into the highly engaging and interactive advertising medium it is today…Read More
December 23, 2019: It has been three years since the CRTC decision to eliminate simultaneous substitution during the Super Bowl was put into motion. In that time, the ACA lobbied the CRTC, the Minister of Heritage, the Federal Court, and finally intervened on behalf of the NFL before the the Supreme Court of Canada. We […]Read More