The trademark provisions of Bill 96 finally came into force in June 1, 2025. A new regulation has been adopted. Guidelines were published. Still, a few uncertainties remain. In this webinar, we will discuss the impact of the latest changes to Québec’s language laws on non-French trademark use and how to cope with the uncertainties.

Presenter: François Larose, Principal, Smart & Biggar LLP
Date: Tuesday, February 17, 2026
Time: 11:30 a.m. – 12:30 p.m. ET

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François Larose, Principal, Smart & Biggar LLP
François’s practice focuses on all aspects of trademark law in addition to copyright, IP related agreements, and IP related regulatory issues, such as to the Charter of the French Language. He represents clients – local, national and multinational, from all industries – before the courts and tribunals in any intellectual property rights litigation.

François’ masters of law degree from McGill University has a specialization in intellectual property law. He also holds a Bachelor’s Degree in Business Administration from the Université du Québec en Outaouais.