The digital divide between English and French Canada is closing. Anglophone digital media consumption used to outpace Francophone usage by a wide margin, but most recent figures show it is almost on par.

This presentation explores the similarities and differences between Canada’s Francophone and Anglophone populations when it comes to digital media adoption.

Presenter: Paul Briggs, Senior Analyst, Canada
Date: Tuesday, November 17, 2020
Time: 11:30 a.m. – 12:30 p.m. ET

For members only:

Presentation slides

Video recording


If you have any questions or have difficulty registering, please contact Davina Wong: 416-964-3805 ext. 1007
 

Paul Briggs, eMarketerPaul Briggs, Senior Analyst, Canada

Since joining eMarketer in 2013, Briggs has covered all forms of digital media in Canada including advertising, mobile, social media, video and ecommerce. He is a frequent media contributor and speaks at events across the country. Paul graduated from York University (B.A.) and Humber College (journalism diploma) in Toronto and today is based in Kitchener-Waterloo, Ontario.