Blog

We’ll ground this discussion with a view of how AI systems interpret several global brands today, a perspective that is often surprising and clearly illustrates the change already underway.

The findings reveal key trends reshaping advertiser priorities and media strategies. From the growing focus on performance investment to the rise of Addressable TV and AI transparency, this webinar will give marketers the insights they need to prepare for the year ahead.

This webinar is a presentation of a consumer research piece and it looks at how Canadians think about their finances, and the institutions that they deal with in this regard.

Learn the insights from the past year to help you plan marketing production with precision for 2026.

Discover the headwinds and tailwinds still impacting Canada's ad industry, category dynamics at play as well as offering our forecast for the market in 2026.

In this webinar, we will discuss the impact of the latest changes to Québec’s language laws on non-French trademark use and how to cope with the uncertainties.