Seven in ten of today’s Canadian online shoppers search for a product, brand, or service after seeing an ad. How does your digital CPG or retail strategy account for how your consumers behave online?
Register for this webinar to learn Canadian retail consumer insights from Darrick Li, Senior Sales Director, Comscore, to help you build successful campaigns.
Key takeaways include:
- How your company and industry benchmarks against competitors
- Insights into Canadian CPG, ecommerce, retail and online food ordering
- Emerging trends to help you create successful 2019 holiday shopping season campaigns
Presenter: Darrick Li, Senior Sales Director, comScore
Date: Thursday, October 3
Time: 11:30 a.m. – 12:00 p.m. ET
For members only:
If you have any questions or have difficulty registering, please contact
Davina Wong: 416-964-3805 ext. 1007
Darrick Li, Senior Sales Director, comScore
Presenter bio Darrick Li has been a part of the comScore Canada team for 10 years. As a Senior Director, Darrick works with some of the leading agencies, publishers and marketers in the digital media, marketing, and advertising industry. His unwavering work ethic and ambition to become a marketing and media professional has led him to a dedication towards his client base that includes Amazon Media Group, Corus Entertainment, Google, Dentsu Aegis Network, and Omnicom Media Group. Darrick is also part of the Marketing faculty at Seneca College, teaching with the Social Media graduate certificate program. Darrick has also become actively involved with the Association of Canadian Advertisers, the Canadian Marketing Association, involvement with the IAB Canada Mobile and Research Committees, Ad Club’s Annual Digital Day, along with speaking engagements in some of the industry’s largest conferences across Canada.
View Darrick’s profile on LinkedIn.