As the Canadian podcasting landscape continues its upward trajectory in ad revenue, mirroring global trends, the surge in activity is starting to bridge the consumption monetization gap.
Now in its 7th year, The Canadian Podcast Listener 2023 study continues to offer valuable insights into the preferences and behaviors of the Canadian podcast audience. This study serves as a crucial resource, keeping podcasters, agencies, and advertisers informed of the dynamic changes within Canada’s evolving podcast ecosystem.
During this webinar, discover the broader industry dynamics shaping the future of podcasting in Canada and gain insights from The Canadian Podcast Listener as they examine the larger trends shaping the industry beyond what an individual publisher or platform can provide.
Presenter: Jeff Ulster, Co-Founder, Vice President, TPX and Jeff Vidler, President, Signal Hill Insights
Date: Wednesday, March 06, 2024
Time: 11:30 a.m. – 12:30 p.m. ET
Access Slides and Recording
If you have any questions or have difficulty registering, please contact Davina Wong: 416-964-3805 ext. 1007
Jeff Ulster, Co-Founder, Vice President, TPX
Jeff co-founded The Podcast Exchange (TPX) in 2018, and serves as the company’s Vice President. TPX‘s mission is to monetize Canadian consumers of quality content from domestic and international podcast publishers. In 2017, Jeff launched Ulster Media, an independent podcast consulting and production company. From 2011-2017, Jeff was the Director of Digital Talk Content for the Canadian Broadcasting Corporation (CBC). He’s also an accomplished jazz pianist and composer, performing and recording with his trio The Lesters in his home city of Toronto.
Jeff Vidler, President, Signal Hill Insights
Jeff Vidler is President and Founder of Signal Hill Insights. Jeff’s career has kept him at the forefront of the changing audio landscape. Building on his in-the-trenches success first, as a radio station manager and program director, Jeff has spent the past 25+ years in senior research positions, sharing his passion for audio with North America’s major broadcast companies. More recently, he’s been doing the same with podcast publishers. He’s also a big music, baseball and basketball fan.