{"id":57,"date":"2017-10-09T10:10:24","date_gmt":"2017-10-09T14:10:24","guid":{"rendered":"http:\/\/www.acaweb.ca\/fr\/?page_id=57"},"modified":"2017-10-09T10:10:24","modified_gmt":"2017-10-09T14:10:24","slug":"laca-pleure-la-disparition-du-dynamique-publicitaire-paul-hetu","status":"publish","type":"page","link":"https:\/\/acaweb.ca\/fr\/a-propos-de-nous\/ressources-pour-les-medias\/laca-pleure-la-disparition-du-dynamique-publicitaire-paul-hetu\/","title":{"rendered":"L\u2019ACA pleure la disparition du dynamique publicitaire Paul H\u00e9tu"},"content":{"rendered":"<ul>\n<li>Le vice-pr\u00e9sident pour le Qu\u00e9bec de l\u2019ACA a connu une longue carri\u00e8re en marketing<\/li>\n<li>Paul H\u00e9tu a pass\u00e9 pr\u00e8s de 14 ans au service des membres de l\u2019ACA du Qu\u00e9bec<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-thumbnail wp-image-450\" src=\"http:\/\/www.acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2016\/08\/paul-hetu-150x150.jpg\" alt=\"paul-hetu\" width=\"150\" height=\"150\" \/><\/p>\n<p><strong>16 mai 2017 :<\/strong> Avec un immense regret et beaucoup de tristesse, l\u2019Association canadienne des annonceurs (ACA) annonce le d\u00e9c\u00e8s de Paul H\u00e9tu, son vice-pr\u00e9sident pour le Qu\u00e9bec.<\/p>\n<p>Ce dernier est d\u00e9c\u00e9d\u00e9 subitement samedi dernier, laissant dans le deuil sa fille, ses deux fils et son \u00e9pouse, Louise.<\/p>\n<p>\u00ab Depuis pr\u00e8s de 14 ans, Paul constituait la force motrice derri\u00e8re le succ\u00e8s de l\u2019ACA au Qu\u00e9bec \u00bb, a d\u00e9clar\u00e9 Ron Lund, pr\u00e9sident et chef de la direction de l\u2019ACA. \u00ab En plus d\u2019\u00eatre bien connu, appr\u00e9ci\u00e9 et respect\u00e9 de tous, il repr\u00e9sentait un joueur d\u2019\u00e9quipe formidable pour chacun de nous au bureau de Toronto. Pour ma part, je consid\u00e9rais Paul non seulement comme un coll\u00e8gue dont l\u2019opinion m\u2019\u00e9tait pr\u00e9cieuse, mais aussi comme un ami. \u00bb<\/p>\n<p>Paul H\u00e9tu s\u2019est joint \u00e0 l\u2019ACA en 2003 apr\u00e8s une carri\u00e8re bien remplie tant du c\u00f4t\u00e9 agence que du c\u00f4t\u00e9 client dans l\u2019industrie qu\u00e9b\u00e9coise des communications marketing.<\/p>\n<p>Il a commenc\u00e9 sa carri\u00e8re en 1976 chez PNMD Communications inc. Apr\u00e8s de brefs passages chez Ogilvy &amp; Mather et chez Cossette Commu-nications, il est retourn\u00e9 chez PNMD o\u00f9 en vingt ans, il a assur\u00e9 la gestion de comptes prestigieux tels que la F\u00e9d\u00e9ration des producteurs de lait du Qu\u00e9bec, P\u00e9tro-Canada, Loto Qu\u00e9bec, Pharmaprix, Labatt et l\u2019Association publicitaire des concessionnaires Daimler Chrysler du Qu\u00e9bec.<\/p>\n<p>Il est devenu associ\u00e9 et copropri\u00e9taire de PNMD avant de quitter l\u2019agence en 2001 pour se joindre \u00e0 l\u2019un de ses clients, R\u00e9no-D\u00e9p\u00f4t, \u00e0 titre de vice-pr\u00e9sident, Communications et publicit\u00e9, poste qu\u2019il a occup\u00e9 de 2001 \u00e0 2003.<\/p>\n<p>La famille accueillera visiteurs et amis au salon Magnus-Poirier du 6825, rue Sherbrooke Est, Montr\u00e9al, H1N 1C7, ce vendredi et samedi, de 14 \u00e0 17 heures. Au lieu d\u2019envoyer des fleurs, la famille vous demande plut\u00f4t de faire un don \u00e0 la Fondation des maladies du c\u0153ur et le l\u2019AVC du Canada.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le vice-pr\u00e9sident pour le Qu\u00e9bec de l\u2019ACA a connu une longue carri\u00e8re en marketing Paul H\u00e9tu a pass\u00e9 pr\u00e8s de 14 ans au service des membres de l\u2019ACA du Qu\u00e9bec 16 mai 2017 : Avec un immense regret et beaucoup de tristesse, l\u2019Association canadienne des annonceurs (ACA) annonce le d\u00e9c\u00e8s de Paul H\u00e9tu, son vice-pr\u00e9sident [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":52,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>eyeReturn Marketing Archives - Association canadienne des annonceurs<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acaweb.ca\/fr\/tag\/eyereturn-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"eyeReturn Marketing Archives - Association canadienne des annonceurs\" \/>\n<meta property=\"og:url\" content=\"https:\/\/acaweb.ca\/fr\/tag\/eyereturn-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Association canadienne des annonceurs\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\/\/acaweb.ca\/fr\/tag\/eyereturn-marketing\/\",\"url\":\"https:\/\/acaweb.ca\/fr\/tag\/eyereturn-marketing\/\",\"name\":\"eyeReturn Marketing Archives - Association canadienne des annonceurs\",\"isPartOf\":{\"@id\":\"https:\/\/acaweb.ca\/fr\/#website\"},\"breadcrumb\":{\"@id\":\"https:\/\/acaweb.ca\/fr\/tag\/eyereturn-marketing\/#breadcrumb\"},\"inLanguage\":\"fr-CA\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/acaweb.ca\/fr\/tag\/eyereturn-marketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/acaweb.ca\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"eyeReturn Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/acaweb.ca\/fr\/#website\",\"url\":\"https:\/\/acaweb.ca\/fr\/\",\"name\":\"Association canadienne des annonceurs\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/acaweb.ca\/fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/acaweb.ca\/fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-CA\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/acaweb.ca\/fr\/#organization\",\"name\":\"Association canadienne des annonceurs\",\"url\":\"https:\/\/acaweb.ca\/fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\/\/acaweb.ca\/fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/acaweb.ca\/fr\/wp-content\/uploads\/sites\/3\/2017\/10\/cropped-ACA-FR-logo-colour.png\",\"contentUrl\":\"https:\/\/acaweb.ca\/fr\/wp-content\/uploads\/sites\/3\/2017\/10\/cropped-ACA-FR-logo-colour.png\",\"width\":1595,\"height\":417,\"caption\":\"Association canadienne des annonceurs\"},\"image\":{\"@id\":\"https:\/\/acaweb.ca\/fr\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"eyeReturn Marketing Archives - Association canadienne des annonceurs","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/acaweb.ca\/fr\/tag\/eyereturn-marketing\/","og_locale":"fr_CA","og_type":"article","og_title":"eyeReturn Marketing Archives - Association canadienne des annonceurs","og_url":"https:\/\/acaweb.ca\/fr\/tag\/eyereturn-marketing\/","og_site_name":"Association canadienne des annonceurs","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"CollectionPage","@id":"https:\/\/acaweb.ca\/fr\/tag\/eyereturn-marketing\/","url":"https:\/\/acaweb.ca\/fr\/tag\/eyereturn-marketing\/","name":"eyeReturn Marketing Archives - Association canadienne des annonceurs","isPartOf":{"@id":"https:\/\/acaweb.ca\/fr\/#website"},"breadcrumb":{"@id":"https:\/\/acaweb.ca\/fr\/tag\/eyereturn-marketing\/#breadcrumb"},"inLanguage":"fr-CA"},{"@type":"BreadcrumbList","@id":"https:\/\/acaweb.ca\/fr\/tag\/eyereturn-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/acaweb.ca\/fr\/"},{"@type":"ListItem","position":2,"name":"eyeReturn Marketing"}]},{"@type":"WebSite","@id":"https:\/\/acaweb.ca\/fr\/#website","url":"https:\/\/acaweb.ca\/fr\/","name":"Association canadienne des annonceurs","description":"","publisher":{"@id":"https:\/\/acaweb.ca\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/acaweb.ca\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-CA"},{"@type":"Organization","@id":"https:\/\/acaweb.ca\/fr\/#organization","name":"Association canadienne des annonceurs","url":"https:\/\/acaweb.ca\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/acaweb.ca\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/acaweb.ca\/fr\/wp-content\/uploads\/sites\/3\/2017\/10\/cropped-ACA-FR-logo-colour.png","contentUrl":"https:\/\/acaweb.ca\/fr\/wp-content\/uploads\/sites\/3\/2017\/10\/cropped-ACA-FR-logo-colour.png","width":1595,"height":417,"caption":"Association canadienne des annonceurs"},"image":{"@id":"https:\/\/acaweb.ca\/fr\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/acaweb.ca\/fr\/wp-json\/wp\/v2\/pages\/57"}],"collection":[{"href":"https:\/\/acaweb.ca\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/acaweb.ca\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/acaweb.ca\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/acaweb.ca\/fr\/wp-json\/wp\/v2\/comments?post=57"}],"version-history":[{"count":0,"href":"https:\/\/acaweb.ca\/fr\/wp-json\/wp\/v2\/pages\/57\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/acaweb.ca\/fr\/wp-json\/wp\/v2\/pages\/52"}],"wp:attachment":[{"href":"https:\/\/acaweb.ca\/fr\/wp-json\/wp\/v2\/media?parent=57"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}