{"id":1483,"date":"2016-04-21T11:59:11","date_gmt":"2016-04-21T15:59:11","guid":{"rendered":"http:\/\/www.acaweb.ca\/en\/?p=1483"},"modified":"2021-07-29T23:01:42","modified_gmt":"2021-07-30T03:01:42","slug":"tbt-global-marketer-week-2007","status":"publish","type":"post","link":"https:\/\/acaweb.ca\/en\/2016\/tbt-global-marketer-week-2007\/","title":{"rendered":"TBT: Global Marketer Week 2007"},"content":{"rendered":"<figure id=\"attachment_17123\" aria-describedby=\"caption-attachment-17123\" style=\"width: 600px\" class=\"wp-caption alignnone caption-align\"><a href=\"http:\/\/www.acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2016\/04\/Main600px.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full cancel-float wp-image-17123\" alt=\"Toronto Skyline\" src=\"http:\/\/www.acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2016\/04\/Main600px.jpg\" width=\"600\" height=\"400\" \/><\/a><figcaption id=\"caption-attachment-17123\" class=\"wp-caption-text\">The view of Toronto from the CN Tower\u2019s Horizon\u2019s restaurant, one of the venues for Global Marketer Week in 2007.<\/figcaption><\/figure>\n<figure id=\"attachment_17124\" aria-describedby=\"caption-attachment-17124\" style=\"width: 200px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/www.acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2016\/04\/1_200px.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full cancel-float wp-image-17124  \" style=\"margin-right: 15px\" alt=\"ACA President and CEO, Ron Lund\" src=\"http:\/\/www.acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2016\/04\/1_200px.jpg\" width=\"200\" height=\"282\" \/><\/a><figcaption id=\"caption-attachment-17124\" class=\"wp-caption-text\">ACA President and CEO Ron Lund addresses the audience during an Executive Summit co-presented by ACA and Advertising Standards Canada, titled <em>The Ethical Imperative: Beyond Compliance<\/em>, at the Liberty Grand Entertainment Complex in Toronto.<\/figcaption><\/figure>\n<p><em>Just over a year from now, ACA and the <a href=\"http:\/\/www.acaweb.ca\/en\/media-releases\/wfa-global-marketer-week-to-be-held-in-toronto-and-montreal-in-2017\" target=\"_blank\" rel=\"noopener\">World Federation of Advertisers<\/a> (WFA) will be co-hosting<\/em> Global Marketer Week<em> in Toronto. Preparations are already underway for the annual event for client-side marketers, which is making its first return to Canada since 2007. Today, we look back at the venues, marketers and topics that were top-of-mind for them in 2007. <\/em><\/p>\n<p>Advertising associations and marketers from around the world \u2013 including Australia, Belgium, China, Finland, France, Germany, India, Japan, Israel, Peru, Poland, Portugal and the U.S. \u2013 were in attendance the week of April 24 to April 27, 2007, for a week of advertising-related summits and forums.<\/p>\n<p>In addition to the WFA-supported global events, ACA and its partners executed two conferences to offer even more opportunities for learning and networking.<!--more--><\/p>\n<p>The Sponsorship Marketing Council Canada held its annual conference on the Monday, focusing on the theme of maximizing the return on sponsorship marketing objectives. On the Tuesday, ACA and Advertising Standards Canada jointly presented an executive summit \u2013 \u201cThe Ethical Imperative: Beyond Compliance,\u201d featuring industry-leading speakers and panels that included some of the global marketers in town.<\/p>\n<figure id=\"attachment_17127\" aria-describedby=\"caption-attachment-17127\" style=\"width: 200px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2016\/04\/3_200px.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"cancel-float size-full wp-image-17127 \" style=\"margin-left: 15px\" alt=\"Delegates settle in\" src=\"http:\/\/www.acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2016\/04\/3_200px.jpg\" width=\"200\" height=\"267\" \/><\/a><figcaption id=\"caption-attachment-17127\" class=\"wp-caption-text\">Delegates settle in at the Global Advertising Summit at the Intercontinental Hotel in Toronto.<\/figcaption><\/figure>\n<p>On the Wednesday at the Intercontinental Toronto, marketing topics with relevant to the international advertising community were discussed at Global Advertising Summit 5, a bi-annual meeting of marketing leaders.<\/p>\n<p>The Thursday brought together the WFA\u2019s executive committee and members for the Annual General Meeting at the Intercontinental and the week wrapped up with the National Association Forum.<\/p>\n<p>Outside of conference hours, delegates got to experience some of the city\u2019s food and culture, including a dinner at the CN Tower Horizon\u2019s Restaurant.<\/p>\n<p>Global Marketer Week 2017 (#GMWTO) will take place April 25 to 28 in Toronto.<\/p>\n<figure id=\"attachment_17128\" aria-describedby=\"caption-attachment-17128\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2016\/04\/4_600px.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"cancel-float size-full wp-image-17128\" alt=\"Reception at the CN Tower Horizon's restaurant\" src=\"http:\/\/www.acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2016\/04\/4_600px.jpg\" width=\"600\" height=\"400\" \/><\/a><figcaption id=\"caption-attachment-17128\" class=\"wp-caption-text\">WFA\u2019s Stephan Loerke speaks with Miguel Veiga-Pestana, former VP Global External Affairs and Media Relations for Unilever, during a summit reception at the CN Tower Horizon\u2019s restaurant.<\/figcaption><\/figure>\n<p>For a more recent throwback, watch the video highlights of the 2016 event, which was held in Kuala Lumpur, Malaysia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just over a year from now, ACA and the World Federation of Advertisers (WFA) will be co-hosting Global Marketer Week in Toronto. Preparations are already underway for the annual event for client-side marketers, which is making its first return to Canada since 2007. Today, we look back at the venues, marketers and topics that were [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[183],"tags":[544,433,545,344,546,547,474,548],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>TBT: Global Marketer Week 2007 | Association of Canadian Advertisers<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acaweb.ca\/en\/2016\/tbt-global-marketer-week-2007\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TBT: Global Marketer Week 2007 | Association of Canadian Advertisers\" \/>\n<meta property=\"og:description\" content=\"Just over a year from now, ACA and the World Federation of Advertisers (WFA) will be co-hosting Global Marketer Week in Toronto. Preparations are already underway for the annual event for client-side marketers, which is making its first return to Canada since 2007. Today, we look back at the venues, marketers and topics that were [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/acaweb.ca\/en\/2016\/tbt-global-marketer-week-2007\/\" \/>\n<meta property=\"og:site_name\" content=\"Association of Canadian Advertisers\" \/>\n<meta property=\"article:published_time\" content=\"2016-04-21T15:59:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-30T03:01:42+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2016\/04\/Main600px.jpg\" \/>\n<meta name=\"author\" content=\"Matthew Chung\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ACA_tweets\" \/>\n<meta name=\"twitter:site\" content=\"@ACA_tweets\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Matthew Chung\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" 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