{"id":2371,"date":"2017-09-28T09:30:20","date_gmt":"2017-09-28T13:30:20","guid":{"rendered":"http:\/\/www.acaweb.ca\/en\/?page_id=2371"},"modified":"2017-10-06T12:47:17","modified_gmt":"2017-10-06T16:47:17","slug":"aca-mourns-loss-dynamic-ad-man-paul-hetu","status":"publish","type":"page","link":"https:\/\/acaweb.ca\/en\/about\/for-media\/aca-mourns-loss-dynamic-ad-man-paul-hetu\/","title":{"rendered":"ACA Mourns Loss Of Dynamic Ad Man Paul H\u00e9tu"},"content":{"rendered":"<ul>\n<li>ACA\u2019s VP, Montr\u00e9al had long, successful career in marketing<\/li>\n<li>Had spent nearly 14 years serving ACA members in Qu\u00e9bec<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-thumbnail wp-image-450\" src=\"http:\/\/www.acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2016\/08\/paul-hetu-150x150.jpg\" alt=\"paul-hetu\" width=\"150\" height=\"150\" \/><br \/>\n<strong>May 16, 2017:<\/strong> With heavy hearts, the Association of Canadian Advertisers announces the passing of Paul H\u00e9tu, VP, Montr\u00e9al.<\/p>\n<p>Paul passed away suddenly on Saturday afternoon. He leaves behind a daughter, two sons and his wife, Louise.<\/p>\n<p>\u201cFor nearly 14 years, Paul was the driving force behind ACA\u2019s success in the Qu\u00e9bec market,\u201d said Ron Lund, President and CEO, ACA. \u201cHe was well-known, liked and respected by all. Paul was a consummate team player with everyone in the Toronto office and a personal sounding board and friend to me.\u201d<\/p>\n<p>Paul joined ACA in 2003 after a successful career on both client and agency side of the Qu\u00e9bec MarCom industry.<\/p>\n<p>He began his career in 1976 at agency PNMD Communication Inc. After stints at Ogilvy &amp; Mather and Cossette Communications, he returned to PNMD where, during his 20 years at this agency, he managed a roster of blue-chip accounts, including the F\u00e9d\u00e9ration des producteurs de lait du Qu\u00e9bec, Petro-Canada, Loto Qu\u00e9bec, Pharmaprix, Labatt, and the Daimler Chrysler Dealer Advertising Association of Qu\u00e9bec.<\/p>\n<p>He would become partner and co-owner of PNMD before leaving in 2001 to join another of his clients, big-box retailer R\u00e9no-D\u00e9p\u00f4t, where he was Vice President, Communications and Advertising between 2001 and 2003.<\/p>\n<p>Paul\u2019s family is welcoming visitors Friday and Saturday from 2 to 5 p.m. at Magnus-Poirier (6825 rue Sherbrooke Est, Montreal, H1N 1C7).<\/p>\n<p>In lieu of flowers, they ask for donations to Fondation des maladies du Coeur et de la AVC du Canada.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ACA\u2019s VP, Montr\u00e9al had long, successful career in marketing Had spent nearly 14 years serving ACA members in Qu\u00e9bec May 16, 2017: With heavy hearts, the Association of Canadian Advertisers announces the passing of Paul H\u00e9tu, VP, Montr\u00e9al. Paul passed away suddenly on Saturday afternoon. He leaves behind a daughter, two sons and his wife, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":26,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Association of Canadian Advertisers<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:site_name\" content=\"Association of Canadian Advertisers\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@ACA_tweets\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":null,\"url\":\"\",\"name\":\"\",\"isPartOf\":{\"@id\":\"https:\/\/acaweb.ca\/en\/#website\"},\"inLanguage\":\"en-CA\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/acaweb.ca\/en\/#website\",\"url\":\"https:\/\/acaweb.ca\/en\/\",\"name\":\"Association of Canadian Advertisers\",\"description\":\"Just another Association of Canadian Advertisers site\",\"publisher\":{\"@id\":\"https:\/\/acaweb.ca\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/acaweb.ca\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-CA\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/acaweb.ca\/en\/#organization\",\"name\":\"Association of Canadian Advertisers\",\"url\":\"https:\/\/acaweb.ca\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-CA\",\"@id\":\"https:\/\/acaweb.ca\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2017\/10\/aca-logo.png\",\"contentUrl\":\"https:\/\/acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2017\/10\/aca-logo.png\",\"width\":682,\"height\":278,\"caption\":\"Association of Canadian Advertisers\"},\"image\":{\"@id\":\"https:\/\/acaweb.ca\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/x.com\/ACA_tweets\",\"https:\/\/ca.linkedin.com\/company\/association-of-canadian-advertisers\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Association of Canadian Advertisers","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_site_name":"Association of Canadian Advertisers","twitter_card":"summary_large_image","twitter_site":"@ACA_tweets","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"CollectionPage","@id":null,"url":"","name":"","isPartOf":{"@id":"https:\/\/acaweb.ca\/en\/#website"},"inLanguage":"en-CA"},{"@type":"WebSite","@id":"https:\/\/acaweb.ca\/en\/#website","url":"https:\/\/acaweb.ca\/en\/","name":"Association of Canadian Advertisers","description":"Just another Association of Canadian Advertisers site","publisher":{"@id":"https:\/\/acaweb.ca\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/acaweb.ca\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-CA"},{"@type":"Organization","@id":"https:\/\/acaweb.ca\/en\/#organization","name":"Association of Canadian Advertisers","url":"https:\/\/acaweb.ca\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-CA","@id":"https:\/\/acaweb.ca\/en\/#\/schema\/logo\/image\/","url":"https:\/\/acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2017\/10\/aca-logo.png","contentUrl":"https:\/\/acaweb.ca\/en\/wp-content\/uploads\/sites\/2\/2017\/10\/aca-logo.png","width":682,"height":278,"caption":"Association of Canadian Advertisers"},"image":{"@id":"https:\/\/acaweb.ca\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/ACA_tweets","https:\/\/ca.linkedin.com\/company\/association-of-canadian-advertisers"]}]}},"_links":{"self":[{"href":"https:\/\/acaweb.ca\/en\/wp-json\/wp\/v2\/pages\/2371"}],"collection":[{"href":"https:\/\/acaweb.ca\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/acaweb.ca\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/acaweb.ca\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/acaweb.ca\/en\/wp-json\/wp\/v2\/comments?post=2371"}],"version-history":[{"count":0,"href":"https:\/\/acaweb.ca\/en\/wp-json\/wp\/v2\/pages\/2371\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/acaweb.ca\/en\/wp-json\/wp\/v2\/pages\/26"}],"wp:attachment":[{"href":"https:\/\/acaweb.ca\/en\/wp-json\/wp\/v2\/media?parent=2371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}