{"version":"1.0","provider_name":"Association of Canadian Advertisers","provider_url":"https:\/\/acaweb.ca\/en","author_name":"tonyatilia","author_url":"https:\/\/acaweb.ca\/en\/author\/tonyatilia\/","title":"Moonstruck: A Modern Marketer's Dilemma | Association of Canadian Advertisers","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"4ymC4zsaza\"><a href=\"https:\/\/acaweb.ca\/en\/2014\/moonstruck-a-modern-marketers-dilemma\/\">Moonstruck: A Modern Marketer&#8217;s Dilemma<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/acaweb.ca\/en\/2014\/moonstruck-a-modern-marketers-dilemma\/embed\/#?secret=4ymC4zsaza\" width=\"600\" height=\"338\" title=\"&#8220;Moonstruck: A Modern Marketer&#8217;s Dilemma&#8221; &#8212; Association of Canadian Advertisers\" data-secret=\"4ymC4zsaza\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","description":"Who remembers the movie Moonstruck staring Cher and Nicholas Gage? It is a Norman Jewison directed romantic comedy about a woman engaged to one man but falls in love with his estranged younger brother. A little messy and a little perplexing especially for the woman\u2019s grandfather, who, upon hearing the news towards the end of the film proclaims sympathetically, \u201cI\u2019m so confused\u201d.  This must be how most marketers feel these days. Their professional lives are becoming increasingly complex on so many levels.  Consumer research, which was simply either quantitative or qualitative now has the added dimension of big data. One of the most cited pain points expressed by marketers is the amount of information they feel compelled to digest. They simply don\u2019t have the time or recourses to properly exploit it. Big data can often cause big headaches.","thumbnail_url":"http:\/\/www.acaweb.ca\/fr\/wp-content\/uploads\/sites\/3\/2014\/01\/Tony_Altilia_lores-150x150.jpg"}