Key Questions to Ask Suppliers and Vendors (2020)

Developed by the Media Rating Council (MRC), this succinct two-page reference document offers ten key questions advertisers should ask their suppliers and vendors to ensure brand safety in digital marketing environments. Both online and in-app environments are considered. Each question includes context and recommendations on preferred conditions to maximize brand safety.

An essential reference document for any marketer looking to maximize brand safety for their digital advertising.

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