Join Kabil Rahaman, Head of Data Optimization, and Brian Batenburg, Head of Digital Sales at The Globe and Mail as they uncover how Responsible Media is transforming Canada’s advertising landscape.
In the face of the recent Online News Act, the ever-pressing threat of misinformation, and the rise of artificial intelligence, the importance of trusted Canadian content has never been greater. This is a unique opportunity to be at the forefront of change and to be part of a movement that shapes a brighter future for the media industry in Canada. Join us to discover the path to responsible media and learn how it will propel Canada’s advertising industry towards a better future.
Presenter: Kabil Rahaman, Head of Data Optimization, and Brian Batenburg, Head of Digital Sales at The Globe and Mail Analytics
Date: Tuesday, September 26, 2023
Time: 11:30 a.m. – 12:30 p.m. ET
If you have any questions or have difficulty registering, please contact Davina Wong: 416-964-3805 ext. 1007
Brian Batenburg, Head of Digital Sales at The Globe and Mail Analytics
Brian Batenburg is the Head of Digital Advertising Sales for The Globe. With over 15 years of digital marketing experience and a focus on programmatic and performance media, Brian has honed his expertise in forging direct and meaningful connections between publishers and consumers, driving the development of awareness, engagement, and quantifiable results.
Kabil Rahaman, Head of Data Optimization, The Globe & Mail
Kabil Rahaman leads data capabilities for The Globe’s advertising. He has over a decade of experience in hands-on digital activation working for both media buyers and sellers. Kabil’s goal is to better understand and explore the relationship readers have with advertising on The Globe.