Optimize your media agency portfolio by gaining an in-depth knowledge of each agency’s strengths and weaknesses in Canada. In RECMA studies, agencies are assessed and classified based on two sets of criteria – vitality (competitiveness in pitches, growth rates, awards, etc.) and structure (specialized staff in digital, diversified services, client portfolio profile, etc.).
The webinar will also present new pieces of research such as the Activity ranking for Québec, the projected Activity ranking 2018 for Canada and Account moves trends since 2010.
Join us to find out how your agency performed in 2018 by viewing the latest December 2018 update.
Date: Tuesday, January 22
Time: 11:30 a.m. – 12:30 p.m. E.T.
Presenters: Philippine Lelong, RECMA, Head of the Advertiser Department and Antoni Konczynski, RECMA, Researcher for Canada, Germany, Poland, Russia, Italy and Israel
For members only:
If you have any questions or have difficulty registering, please contact
Davina Wong: 416-964-3805 ext. 1007
Philippine Lelong, RECMA, Head of the Advertiser Department
Philippine produces ad hoc research for international advertisers, which monitors agency performances in 45 countries.
Prior to joining the RECMA team, Philippine worked as a client lead within Wunderman.
Antoni Konczynski, RECMA, Researcher for Canada, Germany, Poland, Russia, Italy and Israel
Antoni’s role is to investigate the media industry, present evaluations to agency heads and discuss local issues.
Before joining RECMA, Antoni worked as a diplomat in Poland and as an engineer in India.