What do today’s Canadian automotive, CPG, finance, retail and travel consumers look like, and how can marketers build stronger campaigns to reach them across multiple platforms?

Join this ACA webinar on Wednesday, May 29 at 11:30 a.m. – 12:30 p.m. ET to learn from Comscore’s Bryan Segal, Senior Vice President, Canada, as he presents new data from matching consumers’ desktop and mobile behaviour with detailed information about their interests, attitudes and behaviour.

You’ll learn insights on the Canadian consumer such as:

  • What are generational differences between Canadians automotive intenders, and how can you build campaigns to speak to them?
  • How do different personas in the travel segment spend time online?
  • Which websites will most effectively reach Canadians who make financial investments?

Presenter: Bryan Segal, SVP, Canada, Comscore
Date: Wednesday, May 29
Time: 11:30 a.m. – 12:30 p.m. ET

For members only:

Presentation Slides

If you have any questions or have difficulty registering, please contact
Davina Wong: 416-964-3805 ext. 1007

Bryan Segal, SVP, Canada, Comscore
Bryan Segal, SVP, Canada Comscore

Bryan is the Senior Vice President, Canada at Comscore and has a long history with the company, starting as a research analyst and account manager in 2000. Over Bryan’s career at Comscore, he has helped Comscore to become the single standard in digital measurement in Canada. He is a frequent keynote speaker at conferences across Canada and proudly serves as a board member of the Internet Advertising Bureau of Canada.