Tag: Walmart


The Magical Mix That Makes These Brands So Influential

April 5th, 2018 | ACA Team, Association of Canadian Advertisers

This is the first of a two-part recap of the Ipsos Most Influential Brands presentation. Next week we’ll cover the unique challenges, and advantages of building brands in Canada, and how Google and Facebook are managing the responsibility that comes with influence. Being leading edge, trustworthy and engaging, having presence and being a good corporate […]

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These 3 Trends Are Shaping Retail In Canada

June 5th, 2017 | Matthew Chung, Manager, Communications and Content

Despite a steady stream of news about how digital is disrupting retail, new opportunities are opening up for bricks and mortar players, according to recent research from Corus. At a recent ACA Webinar, Shauna Houlton, Consumer Insights Director, Corus, examined the three factors that are putting pressure on retail in Canada and looked to the […]

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Most Influential Brands in Canada

February 3rd, 2014 | ACA Team, Association of Canadian Advertisers

By Bob Reaume Ipsos Reid’s ‘Most Influential Brands in Canada’ ranking was released during this week’s Ad Week events and Canadian’s seem to be quite enamored with technology companies.

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