Tag: Food Marketing


Disruption In Food Marketing: Here’s How Brands Should Respond

March 22nd, 2018 | ACA Team, Association of Canadian Advertisers

Baby boomer consumers may still have most of the food purchasing power in Canada, but millennials are changing the way we shop for food, cook and eat it. That was the overarching theme of an ACA webinar delivered by Jo-Ann McArthur, president and chief strategist of Nourish Food Marketing, earlier this month. “[Millennials] are behaving […]

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