Disruption in the food and beverage industry continues unabated, driven largely by the commercially powerful millennial consumer that is growing up, moving out, feeding themselves and, increasingly, their children. From the continuing rise of e-commerce, meal kits, transparency, and technology to less meat, less waste and less time in the kitchen, Jo-Ann MacArthur will explain the big trends in the food industry for 2018 and how forward-looking marketers can best respond.

Presenter: Jo-Ann McArthur, President and Chief Strategist, Nourish

Date: Wednesday, March 7, 2018
Time: 11:30 a.m. – 12:30 p.m. ET

This complimentary webinar is exclusive to ACA members.

For members only:

Presentation Slides

Video Recording

If you have any questions or have difficulty registering, please contact
Davina Wong: 416-964-3805 ext. 1007
 

Jo-Ann McArthur, President and Chief Strategist, Nourish

Jo-Ann McArthur

Jo-Ann McArthur has spent a career building brands with consumers and retailers at Procter & Gamble, Unilever, Cadillac Fairview and Molson. As president of Nourish— a full-service marketing agency specializing in food and beverage—McArthur helps move products off shelves, into the consumer’s shopping basket, onto their plates and into their hearts. Nourish works with clients across the entire food ecosystem including producers, processors, retailers, manufacturers, food service, and restaurants.